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What Were We Thinking?
Static vs. Dynamic CAC Targets: The Key to Holiday Success
The holiday season is a frenzy of competition, with brands vying for consumer attention in an increasingly crowded marketplace. In this...
Go For The Goal: How A Defensive Mindset Can Be Your Undoing
In business, if you're not gaining ground, you're losing ground. Focusing on maintaining the status quo is a surefire way to get...
Get Noticed: Tips for Competing in Google Shopping
With the launch of Google Merchant Center Next, businesses now have a simplified way to start advertising their products through Google...
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